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Why are loyal customers important? It seems like an easy question to answer, but not all restaurant owners and operators understand how costly it is to lose, and then have to replace, their customers. Plus, companies may be doing irreparable harm to their brand if they aren’t recognizing why customers aren’t loyal to their brand. Many restaurant [...]
What Is WiFi Marketing? WiFi marketing is a franchise, retail & restaurant marketing technique that uses a physical location’s guest WiFi landing pages and access point(s) to collect and clean customer names, contact information, customer behavior, and demographics. This customer profile data is then used to create automated personalized triggered marketing campaigns to influence [...]