CRM databases – building clean customer profiles based upon behavior offline or online, demographics, and even visit history – are the foundation to your marketing and operations success. No matter what size or type of business you operate, your customers are your number one asset. Customer acquisition, retention, and maximizing your revenue per customer [...]

  When it comes to running a successful and profitable restaurant business, restaurant operations certainly cannot be overlooked. Making operations decisions on a hunch, or with a personal opinion, can turn out to be devastating for your business. In order to make intelligent decisions, and to make sure those decisions are indeed having a positive impact, you [...]

Restaurant Operations Benchmarks With WiFi Data Running a restaurant takes a great deal of time, energy, and patience. Even with hard work and dedication to food, service and atmosphere, you still need to pay very close attention to your restaurant operations and important to benchmark restaurant operations key performance indicators. What is Restaurant Operations? Simply [...]

Restaurant Benchmarks Restaurant benchmarks are vital for making decisions about the operations and marketing of your restaurant. Benchmarking refers to a process of evaluating a company’s products, services, operations against an industry standard. In the restaurant industry, there are various benchmarks published on a regular basis which allow you compare your measurements and results to those [...]